Vinay Vaswani, Steven van de Ridder, Lorena Salamanca & Bhushan Puri


Vinay Vaswani

Retail Industry Business Development Lead EMEA, Salesforce

Vinay is leading the Industry Business Development for Retail across EMEA, acts also as the COO to the Retail Board for EMEA and supports the Retail Community with thought leadership, value propositions, point of view presentations, enablement, and specific account support.

Steven van de Ridder

Director Advanced Analytics

Steven is a versatile data science and business intelligence leader who is passionate about driving value for people and businesses through data, analytics, models, and algorithms. He workes at the intersection of business, data and software engineering and seek data (science) applications that have a positive impact. He also enjoys being involved in business strategy decisions, technology architecture discussions, leading teams, and talent development.

Lorena Salamanca

Tech Lead Customer Success

Passionate about cloud architectures and agile methodologies. +4 years of experience developing mostly on Java and Python using different frameworks (Spring, Play; Django). Experience migrating on-premise JEE to cloud. Experience in provisioning, monitoring and troubleshooting cloud services, mainly in AWS. CI/CD implementer (Experience with the Atlassian Stack: JIRA + Bitbucket + Bamboo).

Bhushan Puri

Senior Salesforce Developer

Experienced Salesforce, Marketing Cloud, Wave Analytics & Apttus CPQ/CLM architect, developer & consultant, BCS ISEB business analyst with a demonstrated history of working across various industry segments – Telecommunications, IT, Media, Healthcare & E-Commerce. 8 certifications in Salesforce, 3 in Apttus and 1 in Business Analysis with a strong technical and functional experience of 6 years working alongside many multinational clients across various locales.