SPREKERS

Lucas Hulsebos

DVJ Insights

Lucas Hulsebos is co-owner and CEO of DVJ Insights and has been active in market research for over 20 years. Lucas started at GfK, bringing an eye-tracking agency in the Netherlands and Germany to the market and responsible for all global brand and communication research at MetrixLab. He is board member of SIRE, staff member of the brand boardroom, involved in the RvA of the University of Groningen and SWOCC, and is the only researcher to have been chosen twice as researcher of the year by the MOA in 2015.