Professor Digital Commerce at Amsterdam University of Applied Sciences
I am a retail enthusiast and academic. I speak regularly on events around the world on topics such as retail innovation, (cross-border) e-commerce, online shopping and future proofing shopping areas.
I manage a team of around 15 people that conduct research on the interplay between technology, consumer behavior and business strategy mainly within retail and related sectors. We are good at quantitative research, data visualization and web scraping. I love to transform data into actionable insights.
I am happy to share my knowledge on the digital transformation of the retail sector and to help organizations with digital challenges through research.